Synagogues, churches reach out to their lambs via social media

Where, oh, where have the little lambs gone? Oh, where, oh, where could they be? If we’re talking about congregants who no longer sit idly in pews, they’re probably doing something else like Facebooking, Googling, Tweeting, Instagramming, Foursquaring, or MeetUp-ing. This phenomenon isn’t limited to Millennials — Americans up to age 50 are making an…

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Religious PR

My professional project deals with utilizing 21st century PR and marketing techniques for religious institutions, specifically synagogues. So this will be my “beat” for this class. What I have been working on is developing a PR plan, and a communications plan for my synagogue, Congregation Or VeShalom (OVS) in Atlanta, GA. This year is its…